President of Malta Marie-Louise Coleiro Preca presided over the launch of the ALIVE2017 Cycling Challenge
During the launch, President Coleiro Preca said that she is proud of everyone at ALIVE for their ongoing commitment to research. The President also thanked and commended RE/MAX and friends for supporting ALIVE so generously, “doing their bit through corporate social responsibility towards the Agenda 2030 of the United Nations.” The President also said that the fact that this year the ALIVE Cycling Challenge is seeing the participation of foreigners means that this event is also at the forefront when it comes to promoting sports diplomacy, thus also working towards positive peace.